EXPERT REINFORCEMENTS
Some projects, like product launches or extensive holiday campaigns, exceed the carrying capacity of an in-house team. This kind of development is exciting for a business, as it typically means achieved or exceeded growth goals. Without access to a few extra expert hands, though, these projects can quickly become overwhelming.
Saalt came to us at the perfect time, gathering resources for an impending launch. They brought us in to advise on the influencer marketing for their new product launch, and together we reached the right influencer partners to make launch day a success. This was a challenge—taking Saalt’s mission to heart and contributing to the destigmatization of menstruation, while developing messaging that asked people to post online in period underwear, was new territory for us—but a welcome one, where everyone, including our team, showed up with vulnerability and authenticity.
It’s not all companies that can pivot to increase workload by 200 extra hours in a month, but we’re like the helpful restroom-mate passing care products beneath the door—we’ll expend every available resource to get you what you need, when you need it.
CREATIVE FLEXIBILITY
Like an unexpectedly early period, needs often change. Plans need to be capable of adapting in tandem.
As digital marketing consultants, we always offer industry standard advice, but we also keep our clients’ specific brand, needs, and goals in mind when adapting and executing a project. Transitioning the focus of a launch from lighthearted fun to educational value? We’ll make it as simple as tossing a pair of period underwear into a gym bag.
EMPOWERING PARTNERSHIP
When we work together with a large organization like Saalt, we love to take a macro view of digital resources—like high-traffic web pages—so that all of the work we complete together feels as complete and cohesive as possible. We strive to create empowering, collaborative partnerships that cultivate broad success.
As with peer-group period advice, we encourage our partners to only adopt the ideas that feel comfortable for them, and which they feel ready to continue implementing for themselves in the future. But always, we provide the greatest possible number of recommendations and options.
We are humbled to be a part of amazing projects like these!
Love what you see? Let us do something similar for you!
Book a call – we look forward to hearing about the great work you’re doing in your community.
